Marketing Managers pay range in La Crosse
New workers and the lowest-paid 10% earn about $85,010 a year or less, while the top 10% make $203,990 or more. The middle half of marketing managers in La Crosse earn between $104,110 and $177,720.
- $85K10th
- $104K25th
- $130KMedian
- $178K75th
- $204K90th
median average · bar = middle 50% of workers · how to read it
| Pay level | Per year | Per month | Per hour* |
|---|---|---|---|
| Average | $146,450 | $12,204 | $70.41 |
| Median | $130,230 | $10,852 | $62.61 |
| Entry level (25th percentile) | $104,110 | $8,676 | $50.05 |
| Experienced (75th percentile) | $177,720 | $14,810 | $85.44 |
*Hourly figures assume 2,080 paid hours a year. Hourly to annual salary.
Marketing Managers pay in La Crosse vs. Wisconsin and the U.S.
Marketing managers in La Crosse earn about the same as the Wisconsin average ($145,300) and 18% less than the U.S. average ($177,770). At the median the gap is -22% against the U.S. median of $166,790.
| Area | Average | Median | 10th pct. | 90th pct. | Jobs |
|---|---|---|---|---|---|
| La Crosse | $146,450 | $130,230 | $85,010 | $203,990 | 90 |
| Wisconsin | $145,300 | $133,600 | $83,990 | $211,990 | 4,890 |
| United States | $177,770 | $166,790 | $90,260 | $293,610 | 395,240 |
State and U.S. rows: BLS statewide and national estimates, May 2025, which include rural areas.
Marketing Managers salary after taxes in La Crosse
On the average salary of $146,450, a single filer in La Crosse takes home about $104,243 a year, or $8,687 a month and $4,009 every two weeks. Taxes take 29% of gross pay.
The La Crosse-Onalaska, WI-MN metro area crosses state lines, so take-home pay depends on the state where you work:
| State | Per year | Per month |
|---|---|---|
| Working in WI | $104,243 | $8,687 |
| Working in MN | $102,701 | $8,558 |
Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2026 rules).
Is La Crosse a good place for marketing managers? Pay vs. cost of living
Prices in the La Crosse area are 8% below the U.S. average (BEA price parity 91.8), so the average $146,450 buys what about $159,585 would buy in a typical U.S. metro. This job pays 2.7 times the median wage of all jobs in La Crosse ($48,260). A typical home costs $335,330, or 2.3 years of this average salary before tax.
Marketing Managers salary in other Wisconsin cities
La Crosse ranks 5th of 13 Wisconsin metro areas for this job; Sheboygan pays the most ($163,330).
- Sheboygan$163,330
- Kenosha$161,830
- Oshkosh$153,120
- Green Bay$146,690
- La Crosse$146,450
- Eau Claire$145,490
- Janesville$145,180
- Madison$144,930
- Milwaukee$144,790
- Appleton$141,730
Highest-paying cities for marketing managers
San Jose, CA pays this job the most of the metro areas we cover ($255,360).
- San Jose, CA$255,360
- San Francisco, CA$235,920
- Boston, MA$216,770
- Boulder, CO$210,910
- New York, NY$207,770
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Marketing Managers salary in La Crosse: questions
How much do marketing managers make an hour in La Crosse?
$70.41 an hour on average, and $62.61 at the median (BLS, May 2025).
What is the entry-level marketing managers salary in La Crosse?
The lowest-paid 10% earn about $85,010 a year and the 25th percentile is $104,110, a fair guide to starting pay.
What is the marketing managers take-home pay in La Crosse?
About $104,243 a year ($8,687 a month) for a single filer on the average salary of $146,450.
Do marketing managers earn more in La Crosse than elsewhere?
The average here is 18% less than the U.S. average for this job ($177,770).
Sources and how to read this page
- Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 11-2021; area La Crosse-Onalaska, WI-MN (29100). Relative standard error of the mean wage: 3.0%.
- U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
- Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.
- Home value: Zillow Home Value Index. Typical-wage figure: OEWS all occupations, same metro.
- Take-home pay: Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2026 rules).
- Job concentration: location quotient 0.42, this job is less common than in the U.S. overall (location quotient 0.42).
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