Marketing Managers Salary in Kentucky

Marketing managers in Kentucky earn the most in Elizabethtown (average $147,310 a year) and the least in Bowling Green ($126,510), across the 5 Kentucky metro areas we cover. Statewide, BLS puts the marketing managers average at $138,310 and the median at $128,930 for 1,930 workers. The U.S. average for this job is $177,770.

Marketing Managers average salary by city in Kentucky

Elizabethtown$147,310
Louisville$142,920
Lexington$136,860
Owensboro$136,560
Bowling Green$126,510

Pay, take-home pay and cost of living

City	Average	Median	25th pct.	Take-home*	Cost of living
Elizabethtown	$147,310	$133,220	$92,550	$104,042	91
Louisville	$142,920	$136,350	$96,450	$100,923	93
Lexington	$136,860	$127,040	$97,700	$96,374	93
Owensboro	$136,560	$124,040	$92,380	$97,512	89
Bowling Green	$126,510	$107,440	$81,340	$90,895	90

*Average salary after federal and state taxes for a single filer; includes Elizabethtown's local income tax (1.95%). Cost of living: BEA price parity, U.S. = 100.

Marketing Managers salary in other states

Marketing Managers salary by city and state

More about pay in Kentucky

Sources and how to read this page

Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 11-2021.
U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.

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